How to get the most out of your WMPRSA membership

You’ve joined WMPRSA – so now what? You get the most out of your membership by what you put into it, and we want to share some tips on how to maximize your membership to its full potential. After all, it’s an investment in yourself!

Attend monthly luncheons – WMPRSA offers monthly lunch and learn events on insightful and timely topics. 
Join a committee – Our chapter has eight committees, each with a different focus. Volunteering on a committee is a great way to meet a smaller group of members and work toward a common cause. See below for our full list of committees with respective chair people. Please contact anyone below for more information about a joining a committee.  

Participate in PR for Good – Every year, WMPRSA picks out a deserving local non-profit and provides pro-bono PR support. Join this meaningful committee that serves almost like a PR agency for the non-profit. We’re picking out our next non-profit organization soon, so now is a great time to get on board! 
Submit a project for the annual PRoof Awards – Each year, the West Michigan Chapter of the Public Relations Society of America (WMPRSA) recognizes the year’s best public relations programs, projects and people in West Michigan at an annual awards dinner.
Apply for your Accreditation in Public Relations – The purpose of the APR accreditation is to unify and advance the profession of public relations by identifying those who have demonstrated broad knowledge, experience and professional judgment in the field. The program seeks to improve public relations practice, and promote standards of excellence for all PR practitioners.

If you want to get more involved but you’re not sure how, feel free to contact Rick Jensen, WMPRSA president, at to learn about more possibilities.


New Member Promotions Continue

Did you know that PRSA welcomed 531 new members during the month ofFebruary? To put things in perspective, this is the first time we exceeded 500 new members in a given month. PRSA ended the month up 2 percent over the previous year and currently has 21,429 members (not bad for a down economy, eh?)

The February boom was no doubt due in part to a national promotion offering a free local chapter membership with the purchase of a national membership. To keep that momentum going for April, when a new member joins PRSA (all members types – including associates) they will receive a coupon for a free premium webinar of a $150.00 value. The chapter that sees the most growth will receive a free PRSA webinar so spread the word to your family and friends!

Membership Does Have Its Privileges

New members aren't the only ones being rewarded ... existing PRSA members will enjoy a 50 percent discount on any one or more of the four webinars occurring throughout the month:

  • Mobile Marketing: A Primer for PR Professionals
  • Master the Art of the Storyteller: Move People to Act With “the
  • Most Powerful Form of Human Communication”
  • Creating Your Own Measurement Dashboard: Identifying the Right
  • Metrics and How to Display Them
  • How to Grow Word-of-Mouth Movements: People Are the Killer App