Insights From the Plank Center Emerging Leaders Summit
WMPRSA News Rebekah Banasik WMPRSA News Rebekah Banasik

Insights From the Plank Center Emerging Leaders Summit

The Plank Center hosts many events to further its mission of “empowering and advancing the next generation of emerging leaders in the profession through mentorship, programming, education and fostering meaningful connections.” One of these events is the Emerging Leaders Summit, a forum for practitioners, educators, and students to come together to discuss crucial leadership issues in public relations today.

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Why PR and PRSA Matter More Than Ever
Rebekah Banasik Rebekah Banasik

Why PR and PRSA Matter More Than Ever

Never before in the history of our profession, or in our society, has relational PR been more important than it is right now. Public distrust of once-respected institutions is at an all-time high. There’s no middle ground because people aren’t connected to one another or to those institutions. That’s where knowledgeable, experienced PR professionals make a difference.

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Top Takeaways From WMPRSA’s Past PRoof Winners Panel
Rebekah Banasik Rebekah Banasik

Top Takeaways From WMPRSA’s Past PRoof Winners Panel

This past month, professionals gathered locally to hear from a panel of past PRoof winners and gather insights on how to craft award-winning submissions. Attendees learned about everything from submitting an entry to planning for awards far in advance. If you missed the event, you can still learn tips for crafting your entry with our top takeaways.

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Five Takeaways from Our Signature DEIA Program
Jen Gilman Jen Gilman

Five Takeaways from Our Signature DEIA Program

In late October, we hosted “Accessibility in the Workplace: Going Beyond Compliance.” This was an opportunity for our organization to not only recognize the importance of the disability community but also to take steps to better understand it. We partnered with Disability Advocates of Kent County (DAKC) and Special Olympics Michigan (SOMI) to bring in five panelists teach us about creating a more equitable workplace environment.

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Listen and Act: A Conversation About Allyship with Maleika J. Brown
Jen Gilman Jen Gilman

Listen and Act: A Conversation About Allyship with Maleika J. Brown

Maleika Joubert Brown, Ed.S is the Director of Equity and Inclusion for the Grand Rapids Public Schools, where she began as a math teacher and grew her career in the district for 26 years. WMPRSA’s Diversity, Equity, Inclusion and Accessibility Committee was pleased to have Brown visit over the summer to speak about her role and how to be an ally for individuals who are a part of marginalized communities.

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Renée Cummings: From journalist and PR practitioner to AI JEDI
Jen Gilman Jen Gilman

Renée Cummings: From journalist and PR practitioner to AI JEDI

Renée Cummings is a leading data ethicist, criminologist, and criminal justice consultant. She serves as the first Data Ethicist in Residence at the University of Virginia. She’s been called an AI Jedi. She explains the journey that brought her to data ethics and why you need to be better informed about this emerging area. She was recently featured on All Tech is Human where she also provided insight on AI & Human Rights.

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GrandPR: Grand Valley State University’s Student-Run Integrated Communications Firm
Jen Gilman Jen Gilman

GrandPR: Grand Valley State University’s Student-Run Integrated Communications Firm

During this academic year, I made a priority of attending WMPRSA Third Thursday panels. I could depend on Third Thursdays for genuine conversations with PR professionals, who offered advice on how to successful start a communications career. The Third Thursday panels are a great way to network, too.

In the last two Third Thursdays, important themes emerged for those of us students who are nearing the end of their educational career and the beginning of a workplace career:

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Advice from Professionals: College to Career
Jen Gilman Jen Gilman

Advice from Professionals: College to Career

During this academic year, I made a priority of attending WMPRSA Third Thursday panels. I could depend on Third Thursdays for genuine conversations with PR professionals, who offered advice on how to successful start a communications career. The Third Thursday panels are a great way to network, too.

In the last two Third Thursdays, important themes emerged for those of us students who are nearing the end of their educational career and the beginning of a workplace career:

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Five Easy Ways to Be a WMPRSA Ambassador
Jen Gilman Jen Gilman

Five Easy Ways to Be a WMPRSA Ambassador

There is no secret sauce enticing people to join an organization like PRSA or the West Michigan chapter. It can be a tough sell, particularly when fewer organizations will pay national membership dues or allow employees to attend luncheons and networking events during the workday. The national downward trend can feel overwhelming at times.

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How Communicators Can Make Progress and Impact Through DEI: Dr. Sandra Upton
Jen Gilman Jen Gilman

How Communicators Can Make Progress and Impact Through DEI: Dr. Sandra Upton

Dr. Sandra Upton is Founder + Chief DEI Strategist with Upton Consulting Group (UCG), based in Grand Rapids, Mich. UCG is an experienced and innovative team of strategists who work with Diversity, Equity and Inclusion (DEI) professionals and organizations around the world by providing proven strategies to create inclusive and equitable organizational cultures.

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